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Product Strategy

IP Strategy 101: What Startups Need to Know image
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Article
IP Strategy 101: What Startups Need to Know(opens in new tab)
With so many things to think about — building a product, hiring a staff, fundraising, marketing, sales and more — there’s often little time left for a patent strategy. The problem with this reactionary mindset is that by the time an IP problem is large enough for leadership to deal with, the entire business could be at risk.
Product Strategy
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Video
Patrick Campbell on the Value of a Multi-Product Strategy in SaaS(opens in new tab)
ProfitWell founder Patrick Campbell explains how their product opportunities came up, how they analyze markets, and why a multi-product strategy makes sense
Product Strategy
Scaling Product & Design at Airbnb: Building Product, Customers, Growth Stage | Y Combinator(opens in new tab)
Video
Scaling Product & Design at Airbnb: Building Product, Customers, Growth Stage | Y Combinator(opens in new tab)
Co-founder of Airbnb, Joe Gebbia, sits down with Reid Hoffman to talk about scaling the product for Airbnb, and how they thought about designing the full chain of the travel experience (not just the accommodations element).
Product Strategy
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Article
Product Ecosystems And How Startups Can Capitalize On Them (opens in new tab)
A strong product ecosystem can take your startup to the next level of business.
Product Strategy
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Article
Unlocking rapid B2B SaaS growth by focusing on your product(opens in new tab)
You may have found an opportunity in the market but you don’t really know what type of person would use and buy your product or service. Or maybe you already have a minimum viable product out there, and you are starting to realise that your audience is more diverse than you anticipated. In this post, I want to share my recommendations with anyone who is dealing with several potential customer audiences at the early stages of a startup idea. Hopefully I can give you a few ideas to help select the right users to start designing for.
Product Strategy
Product Advice for Hardware Founders: Building Product, Founding Stories, Hardware | Y Combinator(opens in new tab)
Article
Product Advice for Hardware Founders: Building Product, Founding Stories, Hardware | Y Combinator(opens in new tab)
Pebble founder talks about how to start a hardware startup, including lessons learned, tricks to launch and iterate fast, and fundraising.
Product Strategy
The 5 Things That Kill Startups Post Seed Rounds : Co-Founders, Early Stage, Board Management | Y Combinator(opens in new tab)
Video
The 5 Things That Kill Startups Post Seed Rounds : Co-Founders, Early Stage, Board Management | Y Combinator(opens in new tab)
How problems finding product market fit, listening to investors, co-founder conflict, copying startups around you, and slow product development kill startups.
Product Strategy
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Article
How Product Analytics Maturity Feeds a Product-Led Startup Strategy(opens in new tab)
Mixpanel's Hannah Maslar shares indicators that will help you determine whether you’re on the right track.
Product Strategy
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Article
6 Steps to a Solid Startup Intellectual Property Strategy(opens in new tab)
Start-ups and innovative ideas usually go in pairs. If you're a start-up founder, here are 6 IP strategies for start-ups by IP consultancy firm Rouse.
Product Strategy
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Article
The Rise of Product-Led Growth(opens in new tab)
SaaS lessons from Warren Buffett, the best seed pitch ever, and key questions about the future of bottoms up software...
Product Strategy
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Video
As Startups Evolve, So Does the Product Strategy(opens in new tab)
Startups always evolve, and their Product Strategy evolves with them. Find out about this evolution and the transition phases of startups.
Product Strategy
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Article
#10 The Quarterly Product Strategy Meeting(opens in new tab)
How to run a strategy meeting to keep strategy “front and center” and accelerate both results & learning
Product Strategy
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Video
"Product Strategy: The Missing Link" by Inspired Author Marty Cagan of SVPG at Lean Product Meetup(opens in new tab)
In this talk, Marty will explain why this topic is neglected by so many product teams. Marty will also teach you how to come up with an effective product strategy that makes sense for your team and your company.
Product Strategy
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Article
Leslie’s Compass: A Framework For Go-To-Market Strategy(opens in new tab)
As the former CEO of Veritas, a Stanford GSB Lecturer and MD of Leslie Ventures, Mark Leslie has seen what it takes to go to market effectively from multiple perspectives. The mind behind the canonical "The Sales Learning Curve" returns to The Review to share a framework to help startups more easily design — and troubleshoot — their go-to-market strategy.
Product Strategy
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Article
The Network Effects Bible(opens in new tab)
Network effects have been responsible for 70% of all the value created in technology since 1994. Founders who deeply understand how they work will be better positioned to build category-defining companies. This article deep dives into what they are and why they matter
Product Strategy
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Article
This Week #21: Strategy and tactics for improving conversion(opens in new tab)
Hello and welcome to another edition of my weekly newsletter! My name is Lenny, and each week I tackle reader questions about product, growth, working with humans, and anything else that’s stressing you out at the office. This Week #21: Strategy and tactics for improving conversion
Product Strategy
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Article
A Summary of All The Product Strategy Frameworks(opens in new tab)
A Summary of All The Product Strategy Frameworks - Plus all the step by step exercises in one place so you can define your company’s product strategy.
Product Strategy
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Article
What is Good Product Strategy?(opens in new tab)
Product Strategy is a system of achievable goals and visions that work together to align the team around desirable outcomes for both the business and your customers.
Product Strategy
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Guide
How to Define Your Product Strategy(opens in new tab)
A step-by-step guide to creating a product strategy for your company.
Product Strategy